Red Dwarf Branding 
& Package Design
Logo + Visual Identity, packaging, Illustration
The Brief: 
Develop a brand identity for a company that creates light bulbs that last up to 3x longer than the average bulb. This included package design for 3 of their bulbs.
The Idea:
My Idea was to brand the product as Red dwarf. This was because the bulb is long-lasting and the name given to the longest living type of star is the Red dwarf.
The How: 
For the packaging, I used colour to differentiate the bulb types and shape to unify across the product line. I decided to use illustrations of the bulb types to create a more tactile experience as well as a combination of script and sans serif fonts to support this.
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